Whether you smoke weed or not, there’s a likely chance you’ve heard the phrase “420” before. But do you know why the phrase is associated with cannabis culture? Every year on April 20th (4/20), groups gather around the world to celebrate the plant and advocate for its legalization, all while lighting up a joint with their buddies. Also referring to the time 4:20, this phrase has a long history that dates all the way back to the 1970’s. In this article, we break down the history of 420, its entryway into Canada, and how Burb is celebrating this year.